KIKI CATAMARAN’S

Catering to outdoorsy regions Colorado and Alaska, KiKi Cataraman’s needed an e-commerce experience that kept grit and character while maintaining a clean and sleek shopping experience. Textures and earth tones were chosen to blend the catamarans into nature effortlessly. The target demographic are users who care about the environmental impact of the products they use, so environmentally friendly products and gear are highlighted throughout the site.